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WHAT IS BREAKING?

Breaking in sports cards is the act of opening a box of cards and distributing them to people who bought a portion of the box during a live stream. It's a popular way for collectors to share the excitement of opening packs without having to buy an entire box. 


Brandon Wade/AP Images for Topps
Brandon Wade/AP Images for Topps

How does breaking work? 

  • A seller buys a box of cards

  • The seller invites others to buy "spots" in the box

  • Each spot represents a specific portion of the cards

  • The seller opens the box and distributes the cards to the buyers


Why is breaking popular? 

  • It's a fun and social way to collect cards

  • It allows collectors to share the excitement of opening packs without having to buy an entire box

  • It allows collectors to access expensive card products *


How did it all start?

Breaking originated in the mid-2000s from recorded shows done by New Jersey card dealer Rick Dalesandro, who went by the name Dr. Wax Battle, in which a box of sealed trading cards was opened on camera as a small part of the recorded event.[1] The practice grew in popularity during the COVID-19 pandemic in 2020 and 2021, when many hobby shops were closed to the public. Breaking allowed for hobby shop owners to continue generating revenue, as viewers of a livestream could purchase the opened products without having to travel to the store to buy sealed booster packs.**


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